LAS VEGAS, March 11, 2011 /PRNewswire/ -- To celebrate the nationwide debut of its M life loyalty program, MGM Resorts International launched the unequaled Live the M life Sweepstakes, an 11-week contest with once-in-a-lifetime prizes that offer a glimpse into M life member benefits. Serving as the overarching consumer rewards brand for MGM Resorts' properties in Las Vegas, Mississippi and Detroit, M life focuses on experiential rewards, leveraging a collection of amenities no other resort group can offer.

The next prize to be awarded in the Live the M life Sweepstakes, with entries closing March 14, is a weekend of excess during a major MMA or boxing match. The winner will revel in the action with two premium ringside seats to a 2011 boxing match or MMA fight held at MGM Grand or Mandalay Bay including VIP credentials for fighter meet-and-greets, weigh-ins and press conferences; suite accommodations and dinner.

With only three weeks left, Live the M life Sweepstakes continues to give away unparalleled prizes, including the grand prize to be awarded March 28. All individuals 21 and older still can enter Live the M life Sweepstakes through mlife.com or via the new M life mobile app for smart phones. The remaining packages and entry deadlines are:

• March 22, 2011 – Beau Rivage's Gulf Coast Experience: Get hooked on the Gulf of Mexico as you enjoy a full day of off-shore fishing with Beau Rivage's guided Deep Sea Fishing partner. Then enjoy your catch prepared in a private dining experience in a gourmet restaurant. You'll be pampered in a suite overlooking the Gulf for two nights and all your meals are included.

• March 29, 2011 – Two Grand Prizes – Build Your Vegas Adventure: Customize your ideal Vegas vacation choosing from the best resorts, restaurants, spas, shows and attractions in the city. Mix and match experiences at ARIA, Bellagio, MGM Grand, Mandalay Bay, The Mirage, Monte Carlo, New York-New York, Luxor and Excalibur. The adventure is yours to create! 

Live the M life Sweepstakes already has awarded prizes such as Star Treatment for the American Idol Finale and LA Getaway, Exclusive Access to the World Premiere of Michael Jackson's Immortal World Tour, a Rock Star Weekend In Vegas, Celebrity Chef Culinary Extravaganza and Detroit Tigers Baseball Weekend at MGM Grand Detroit.

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SOURCE MGM Resorts International