Continuing its legacy of innovation, MGM MIRAGE (NYSE: MGM; www.mgmmirage.com) has launched five free iPhone apps delivering new ways to explore Las Vegas hotels and attractions. The applications are available through iTunes.
To view the multimedia assets associated with this release, please click: http://multivu.prnewswire.com/mnr/mgmmirage/44052/
(Photo: http://www.newscom.com/cgi-bin/prnh/20100525/MM07348 )
"Vegas Reality," the city's first dedicated Augmented Reality application, merges real Vegas with virtual Vegas for a multi-dimensional experience of its hotels, restaurants and attractions.
Feature-rich resort applications for Mandalay Bay, MGM Grand and New York-New York deliver dynamic interactivity and a depth of content unparalleled in the hospitality industry. An app also has been launched for Beau Rivage in Biloxi, Mississippi, and more are underway for additional MGM MIRAGE Las Vegas properties and attractions.
"Entertainment of Las Vegas" delivers access to video previews, show times, event calendars, directions and ticket purchasing for all the MGM MIRAGE fun in the city.
See "Related Documents" for detailed app information.
VEGAS REALITY
Developed by Resort Technology Partners
-- Compatible with iPhone 3GS
Key Features: While strolling The Strip, point your iPhone at resorts and casinos and watch as information automatically appears as floating text on your screen, using your phone's camera and GPS services.
-- Virtually jump inside your favorite resort to learn about its shows,
nightclubs, restaurants and more
-- Easily buy tickets and book reservations with one touch
-- Access property's real-time Twitter feed for deals and events
-- Select "fun facts" for info and videos sharing famous - and infamous -
moments in Vegas history
-- Explore CityCenter's public Fine Art Collection, including artist bios
and facts about each piece
-- Explore Vegas virtually. Regardless of your 'real' location, open the
app and be transported to Tropicana Avenue and Las Vegas Boulevard
RESORT APPS: Mandalay Bay, MGM Grand, New York-New York
Developed by MacroView Labs
-- Compatible with iPhone, iPod touch, and iPad
Key Features: Using your resort app, access photos, videos and information to help you decide what to do during your Vegas adventure, and book it all with one-touch functionality.
-- Preview videos of shows, grab last-minute tickets, even check seating
charts
-- Bookmark your favorite activities to create itineraries for your trip
-- Use GPS maps and indoor casino maps to quickly get you where you want
to go
-- Order room service, browse restaurant menus and make reservations from
anywhere
-- Review rules for casino games or join the Player's Club
-- Email any page or offer to a friend
-- Enjoy targeted content and deals based on your location
-- Check local weather
-- Preview and reserve rooms at the hotels
-- For special events, work with your host property to load
passcode-protected content viewable only to your attendees, including
program schedules, party photos and more
-- Preview event space
-- Check out the clubs, bars and nightlife
-- Rate any of the featured services at the resort
-- See information in French, German, Italian, Japanese or Spanish
-- View the live Twitter feed for deals, special events and more
ENTERTAINMENT OF LAS VEGAS
Developed by MacroView Labs and MGM MIRAGE
-- Compatible with iPhone, iPod touch, and iPad
Key Features: Explore shows, nightclubs and attractions at Bellagio,ARIA Resort & Casino,MGM Grand, Mandalay Bay, Monte Carlo, New York-New York, Excalibur, Circus Circus, Luxor and The Mirage.
-- Enjoy location-specific content that changes depending on where you
are
-- Find top stand-up comedy acts, Cirque du Soleil shows, the Lion
Habitat, the Shark Reef Aquarium, and all the best activities and
shows right here
-- Access overhead custom GPS maps of The Strip and get exact directions
to where you want to go
-- Use the embedded smart-search bar to find content by keyword
-- Bookmark any page to create your own entertainment favorites
-- Let your voice be heard - comment about your trip or rate any of the
featured services
-- Check out the live entertainment Twitter feed right from the app or
send any page in the app to a friend
First Call Analyst:
FCMN Contact:
Photo:
http://www.newscom.com/cgi-bin/prnh/20100525/MM07348PRN Photo Desk, photodesk@prnewswire.com
Video:
http://multivu.prnewswire.com/mnr/mgmmirage/44052
SOURCE: MGM MIRAGE
CONTACT: Natalie Mounier, Kirvin Doak Communications, +1-702-204-1530,
nmounier@kirvindoak.com
Web Site: http://www.mgmmirage.com/